written by Achintya Gupta
How are the world’s top retail brands selling to a consumer who is Social, Local and Mobile
With the growing numbers of smart phones, the consumer brands today are preparing themselves for a new breed of consumers – the SoLoMo. These consumers are Social (they are connected to their friends, interest groups and are having online conversations), … Continue reading
written by Diarmaid
How brands can use mobile commerce to transform our retail experience
Smartphones continue to be increasingly popular with consumers; sales for 2011 are expected to increase from 305 million to 472 million. This presents brands with tremendous potential to leverage smartphones for M-Commerce and personally engage with consumers wherever they are, … Continue reading
written by Kaushal Sarda
How mobile apps can transform every aspect of the customer life-cycle for a business
[This post was originally written for social media today and published on June 22. You can find the original article here] The Need for a Transformation For any business to make its customer relationship program truly successful requires them to … Continue reading
written by Nikhil
Best practices and guidelines for getting started on mobile app development
It was just a few months back when some of my friends were arguing upon which Mobile Operating System was the one to look out for in terms of performance, popularity and most importantly – Rich App support. The contenders … Continue reading
written by Deepak Rawat
Why you should start developing games for Android?
The world of mobile gaming is changing very rapidly. Earlier the games on the mobile phones were very simple. They were not really able to engage a user for a longer period of time. They never challenged the supremacy of … Continue reading
written by Abhishek
What is it that makes push notifications so awesome!
My first project at Kuliza was to implement push notification service for an app my team was working on at that time. Since I had never used a smartphone, I wasn’t aware of this concept. But soon, I realized what … Continue reading
written by Mayank
The idea behind the popular @cric app and the development that went into it
My first project at Kuliza was to create an SMS based application for mobile phone users, through which they could receive live cricket scores updates and cricket schedule through SMS. As you might have guessed, the application was made keeping … Continue reading
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