Posts tagged with social tools

The emerging trends in social commerce and the social tools to support them.

Social commerce as a field always fascinates me. I cannot think of the last time when one of my important purchasing decision went without a social influence. My last mobile phone was highly recommended by my colleagues, my present laptop … Continue reading →

A look into the social tools being used by brands to make their CRMs social.

Background: We see so many online communities and social networks thriving today. Amidst these millions of online communications, conversations and connection, there lies tremendous scope for marketing, sales and customer support. Many companies are using this idea for making their … Continue reading →