Wanted: A social media marketing manager
written by Achintya Gupta
We are looking for a smart marketer to lead Kuliza's social media marketing initiatives
We are looking to hire a social media marketing manager to own and manage the online marketing initiatives at Kuliza. The social media marketing manager will work with Kaushal Sarda and Kavita Arora in launching new initiatives and growing present programs.
Kuliza is a very different kind of company (in the kind of work we do, the way we market and present ourselves) and hence a marketing job would be more initiative driven than job description driven.
Over the last one year (since Kuliza’s marketing department was incepted), we have launched our marketing initiatives in the following directions:
- Social: All our marketing initiatives have been social since we believe in this philosophy
- Research: We invest a lot in research and publication. We have a research publication – Social Technology Quarterly and a research channel
- Thought leadership: We believe that our thought leadership in the social technology space is our biggest asset in marketing. We share our expertise with the world with our blog, publications and speaking
- Engagement: We try to engage our audience rather than bombard them with business opportunities. We do this through our channels on Facebook, Twitter (@Kuliza) etc.
We are looking for a smart social media marketing manager, (2-5 years work experience) who can take this momentum forward. So although it would be difficult (and also wrong) to tightly define the job, we have tried to create the sandbox in which we expect this person to contribute to the company. The social media marketing manager would be looking after the following things:
Own Kuliza’s communities (Content management and user engagement):
- Managing content and quality check of the blog and website
- Content Management and Community management for our STQ Facebook page
- Content management and Community management of Kuliza’s Twitter channel along with some other key employees / thought leaders ( @kuliza)
- Content management and community engagement of Kuliza’s research channel on slideshare
Market and promote Kuliza’s thought leadership
- Manage and promote Kuliza’s webinar program
- Manage and promote Kuliza’s thought leadership kits, ebooks, digests etc
- Manage and promote Social Technology Quarterly
- Manage Kuliza emailer program
Social ad management:
Manage Kuliza’s ads on LinkedIn, Facebook etc
Thought Leadership: Be a part of Kuliza’s domain team to author articles on social technologies
And most importantly, come up with new and interesting initiatives on marketing Kuliza
If you are interested, mail us at dateus@kuliza.com and we will look forward to meeting you.
Hi,
I am more than excited to know about Kuliza and Kulizans, I am working for a travel company that has been news lately in their e-business division. Do let me know if you would let a person who has done MBA in marketing, with 8 months of exposure on Digital Marketing in the travel domain to date with kuliza at my number 9167735171.
Hi Vamshee,
Thanks for your interest. Please mail me your resume – achintya[dot]gupta[at]kuliza[dot]com
Hello Mr. Achintya Gupta,
Up on going through the post on linkedin. com and kuliza.com, I find this role quite interesting and innovative. I have 20 months experience in end-to-end marketing.
I have forwarded my CV for this role.
Kindly let me know the updates.
-Sharvani
Hi Achintya
Kuliza and Kulizans sound really exciting to me, and I am keen on having a “date” with Kuliza. I have done MBA in Marketing, and have a work ex of 9 months in both Sales and Marketing. I have mailed my resume to you. Please let me know whether Kulizans are strict on their “Dating” rules or are they cool about considering a profile with a lesser work experience.